Sunday, January 2, 2011

Good commercial, but...

Moores Clothing for Men is a Canadian retailer which sells... well... suits and such. It sponsors "Coach's Corner", featuring Don Cherry (the Mouth of the North), during the first intermission of CBC's "Hockey Night in Canada" telecast.

This season Moores is featuring a great new commercial, which Walt is unable to find on YouTube, and unable record for you, being a technophobe whose VCR is still flashing 12:00.

The scene is a hockey team's dressing room. An irate coach is berating his players poor performance, when a young man walks in and says "Is this Moores?" The coach replies that it's across the street, and a couple of players start remarking on Moores' good suits and service.

Here's the last three lines of dialogue.
Coach: Now get out there and score!
Tough but stupid hockey player: A suit?
Coach: NO, ya knucklehead! A goal!

Funny commercial. But just one thing. As the players file out of the dressing room, walking out of the shot, we see the numbers on the backs of their sweaters. Number 1 appears to be wearing goalie shin pads but a skater's helmet. Is he really a goalie? Surely he can't be an actor dressed up as a hockey player!

Footnote: Kudos to the NHL for insisting that players dress like gentlemen -- in suits, collars and ties -- coming to and leaving from the games. Football and basketball players look like thugs or pimps by contrast.

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